Our digital portfolio’s traffic of average daily real users increased by 21% in January. With this result, Ringier Hungary recorded the most extensive expansion, ahead of its main competitors: AtMedia, Indamedia, Mediaworks and Central Media Group.
Egészségkalauz.hu and sportal.hu grew by 25% each, glamour.hu by 10%, and kiskegyed.hu by 6% compared to the previous month.
News site blikk.hu is the market leader in January
Overtaking 24.hu, Origo and Index, blikk.hu ended the first month in the market-leading position with a monthly reach of 3.8 million and an average of 962,000 real daily users.
Glamour.hu is leading the online glossy segment
With a total monthly reach of 1.7 million, glamour.hu has maintained its market-leading position in the domestic glossy segment for 7 months. In January, it reached the top step of the podium in terms of the average number of real users per day, surpassing joy.hu with its performance of 130,000 RUs. In the first month of the year, glamour.hu’s articles reached 30% more female readers aged 18-49 than in December 2022.
1.1 million real users on sports media platform sportal.hu
With more than 1.1 million real users, sportal.hu was ranked among the TOP3 in the sports segment in terms of monthly reach in January.
Women’s magazine kiskegyed.hu is in the TOP3
After stable growth since October, by the beginning of 2023, kiskegyed.hu had overtaken life.hu not only in terms of daily but also monthly unique visitors, thereby securing its third place in the domestic women’s online segment. Kiskegyed.hu reaches an average of 271,000 users per day and 2.3 million users per month.
Health site egészségkalauz.hu ranks second
Among the health-related websites, egészségkalauz.hu increased the average number of daily real users by a quarter, so only 27,000 RUs separated it from the market leader házipatika.hu.
Noizz.hu is the segment leader in terms of total monthly reach
The total monthly reach of noizz.hu continued to increase in January, so it maintains its market-leading position ahead of its competitors player.hu and ign.hu.